Average Reviews:
(More customer reviews)The authors of this book have provided an excellent history of the airline business, regulation, de-regulation and the results thereof. The book captures the history and provides the reader with an understanding of which and why certain discount operators were successful and which and why certain discounters were not successful.
The concepts of "hub and spoke" versus direct routes and the different operating strategies described prove fascinating. Within the context of discounter or major airline, the underlying strategies are explained and the issues of failure and success revealed..
The book provides an understanding of who will survive in the airline business and who will fail -------- useful framework.
Click Here to see more reviews about: Deregulation and Competition: Lessons from the Airline Industry
The US airline industry has been taken as an in-depth case study. This thought-provoking book chronicles the evolution of the airline industry and explains what lies ahead for airlines across the globe. The authors present compelling evidence on how the paradigm shift that is taking place in the airline industry is linked to the big-bang approach to deregulation. There are lessons to be learned from the US as Europe and Asia undergo the (airline) deregulation experience from a public policy as well as a corporate perspective. Deregulation and Competition: Lessons from the Airline Industry also addresses the crucial question of what will happen to the airlines that are in turmoil. In addition to the comprehensive analysis of the airline industry s evolution, the authors draw from extant theory as well as from their own research to predict and explain which (and what kind of) airlines are likely to succeed and fail in domestic and international markets. The downfall of legacy carriers and rise of discount carriers is analyzed in detail. The non-technical analysis is intended for a broader audience than airline and management professionals.
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